Disney Is Encouraging and Exploiting the Rise of “Kidults”

Earlier this month, the New Yorker published a mesmerizing if bleak article about the “Disney adult” — that distinct American subspecies of grown man or woman who is stuck in Peter Pan consumer mode, who trembles in delight at the trailer for the silly new Baby Yoda movie and can’t wait to splurge $80 on a light-up Star Wars popcorn bucket.

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