Is country a lifestyle or an accessory? Depends on who you ask. Presently it’s fashionable to try and bridge that gap. Blue-state dwellers with email jobs are dressing up like duck hunters, donning Carhartt and Realtree camo to the warehouse rave or wine bar. Costumed as a rodeo queen, Beyoncé waved the stars and stripes on the cover of her country album earlier this spring. In the video for July’s “Tough,” Quavo rocked cutoffs and an A-frame, play-acting homestead fantasies with Lana Del Rey as she extolled the virtues of being tough as leather boots. Despite Spotify’s best efforts to fill any idle moment with “That’s that me espresso,” the song of the summer is Shaboozey’s country-fried flip of an old ringtone rap hit. “A Bar Song (Tipsy),” an ode to drowning your 9-to-5 sorrows with double shots of Jack, has spent the past five weeks atop the Billboard Hot 100. Currently just behind it is “I Had Some Help,” another twangy drinkin’ anthem, this one by Morgan Wallen and Post Malone.
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