In early 2020, Mandi Fugate Sheffel, 42, opened a tiny bookstore in her hometown of Hazard, in eastern Kentucky. Everyone thought she was crazy.
Downtown Hazard was a forbidding place to start any business, much less a bookstore. The coal mines that once supported the area had closed over the past few decades. Many brick buildings from Hazard’s heyday were gone, bequeathing a gap-toothed look to Main Street. The rest were empty or occupied by attorneys and bail bondsmen.
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