Everyone's Anti-Hero

For the first time in many months, Taylor Swift spoke at length to a print publication. It was Time Magazine, which has named her their Person of the Year. It was as apt a selection as any, since Swift is, along with Donald Trump, the most famous human being on Earth. Her Eras tour has been the most lucrative in history and she has been the most dominant pop act since the Beatles crossed the ocean in 1964. Her concert movie gave AMC its highest ever single-day ticket sales. On the cusp of thirty-four, she has no mountains left to scale. Whereas, once upon a time, a popular subject would crave the approval of a media organ like Time to cement their place in the culture, it’s Time that needs Swift, Time that must grasp for relevancy. There will be thousands, if not millions, of individuals who will buy this print publication solely because Swift is on the cover. It will probably be the last time they ever think about Time Magazine.