After Tayor Swift’s massive “Eras” tour is packing stadiums to the point her shows are causing earthquakes (even though bad seats are often going for $1,000 or more), Swift isn’t just resuscitating the post-Covid live music industry, she’s threatening to help rescue America’s flagging theater business.
It was recently announced that she struck a deal with AMC theaters to show a three-hour concert film from her smash tour for the millions of people who couldn’t get tickets. It starts showing in October, AMC is charging higher ticket prices than normal — which are already absurd — and the presale figures for the movie tickets are already breaking records. Based on some back-of-the-envelope math gleaned from some speculative news reports, Swift might make something close to half a billion dollars off this tour and all the related revenue.
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