Why Generative AI Won’t Disrupt Books

IN THE EARLY weeks of 2023, as worry about ChatGPT and other artificial intelligence tools was ratcheting up dramatically in the public conversation, a tweet passed through the many interlocking corners of Book Twitter. “Imagine if every Book is converted into an Animated Book and made 10x more engaging,” it read. “AI will do this. Huge opportunity here to disrupt Kindle and Audible.”