Something is deeply wrong with the modern car. You can’t quite put your finger on it, because it’s something sensory and intangible. Simply put, cars of today are becoming cold appliances. They are losing any and all mechanical soul they once had in favor of electrons running through semiconductors. One can attend any classic car show and witness the enthusiasm for more simple creations of past eras. The real spirit of the machine is analog. Even so, why should anybody care in 2023?
The automotive industry is pushing to charge monthly subscriptions for features that would have previously been included in new cars. Want to unlock your car remotely? That’ll be $5 a month. What about advanced cruise control? $15 a month. This trend is becoming obvious. It seems almost monthly, corporations are announcing their plans to make life fully subscription-based so they can match the hellish ambitions of their competitors.
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