The Limits of the Viral Book Review

The Limits of the Viral Book Review
(Kathy Plonka/The Spokesman-Review via AP)

Have you read a book review recently? The ones that make the rounds, dropped in DMs and threaded down Twitter timelines? They all fixate on a certain quality. Critics—and the authors they cover—seem to be obsessed with self-awareness. Writing about oneself isn’t new at all, but what’s current (and quickly growing stale) is the overtly self-conscious way contemporary writers have chosen to go about it.

Katy Waldman at The New Yorker reads the phenomenon through the lens of contemporary politics, writing, “As the cracks in our systems become increasingly visible, the reflexivity trap casts self-awareness as a finish line, not a starting point.” For her, reflecting on the self in our times means being forced to examine oneself, but instead of addressing one’s privileged position within a system, for example, writers frequently cop to being complicit—and therefore complicated. Voilà, end of story. Lauren Oyler at Bookforum finds the modish, fact-checkable blandness of contemporary autofiction rooted in authors’ efforts at being “the least godlike figure around.” These writers, she argues, forgo editorializing in order to fulfill a desire to be perceived as a “good person” by readers who, “under the terms of popular, social-media-inflected criticism, [are] now judge and jury, examining works for their political content and assessing the moral goodness of the author in the process.” Molly Fischer, writing in New York magazine and referring to Waldman’s and Oyler’s reviews, along with a recent essay by Ryu Spaeth in The New Republic, describes the worst aspects of self-aware writing as such:

The problem is the defensive postures that all the self-awareness seems to produce, among characters and the writers who create them: squirmy half-apologies, self-deprecating irony, piously articulated desires to do better, and, perhaps, an implication that self-awareness is “enough”—that simply acknowledging one’s luck amid the world’s cavalcade of injustice might count as doing something to make it better.

In the same essay, a review of Eula Biss’s recent book Having and Being Had, Fischer recalls Amanda Hess’s piercing observation from 2018 identifying “the obligatory paragraph in much online personal writing now—the one where the writer flogs herself for her privilege, ticks off all of her structural advantages, and basically argues against herself writing the piece.” It’s noteworthy that Hess concludes her tweet by describing this type of paragraph as “weird.”

And it is weird—not necessarily that such disclaimers exist but how they’ve formally come about. Whether in fiction or nonfiction, self-awareness, as a literary tic, doesn’t arise out of thin air. Publishing one’s writing demands that one admit to wanting and needing readers; all this genuflecting occurs for some kind of audience. Authors become self-aware in response to something, so what is that thing? To understand this, it behooves us to look at the ways authors have become more annoyingly self-conscious, because not every type of revelation begets a piteous apology. As a recent wave of literary criticism seems to demonstrate, this self-awareness falls neatly along political lines: Even within their texts, authors find themselves in the position of navigating their privilege, some of which very well might have helped land them the book deal.

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