There are few things more terrifying than randomness, whether in the realm of mortality, meteorology or markets. Our best-laid plans fall prey to unpredictable heart attacks, tornadoes and popping bubbles in asset prices. So it is not surprising that profitable business opportunities lie in claims to reduce randomness and replace it with a sense of predictability and order. With some combination of eating our greens, weather forecasts and investment advice, we hope to know what tomorrow holds.
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