What was most surprising about the response to Beck’s Song Reader wasn’t what people were saying, but who was talking about it. I shouldn’t have to remind you who Beck Hansen is, or why publications like Rolling Stone and Spin would be discussing his latest release. But beyond the music world, Song Reader was also discussed in a literary context: in The Millions, for example — or Full Stop. But even more surprising is how it was lauded as a marketing coup in Forbes, or the discussion of its aesthetic appeal in art-making circles.
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