How much does a Pulitzer help a book’s sales? It’s a question we answered last month looking at the past five fiction winners, using sales numbers from Nielsen BookScan, which tracks about 75% of print sales. Now five full weeks removed from the 2012 Pulitzers, we’re taking a look to see what sales spike—if any—this year’s winners saw following their victory. The results are in, and they’re mixed.
Read Full Article »
